Web Store
Books >> Business & Careers >> Communication

               godrules_net (19926Feedback is 10,000 to 24,999) Member has an eBay Store about me







Godrules Bible Software
Includes Popular Bibles, Commentaries, Lexicons and much more!
godrules.net/webstore/264213654
Your Own Business
Sell Top Brand Items & Ebooks 1000s of New Products. Easy To Setup!
godrules.net/ebooks.htm
Pc Study Bible Version 5
30% Off! Perfect for busy pastors, teachers and Bible study leaders
pcstudybible5-comp.htm


Made to Stick: Why Some Ideas Survive and Others Die:  Chip Heath, Dan Heath: 9781400064281
Front



Made to Stick: Why Some Ideas Survive and Others Die
"Random House, Inc. / 2007 / Hardcover"
Author: "Chip Heath, Dan Heath"


$18.95 (27.12% savings)
Retail: $26.00
Save: $7.05
ISBN: 9781400064281

(eligible for Super Saver Shipping)
In Stock. (3+ available)


Shipping $6.95, $0.49



Customers who Bought This Also Liked

more information about The 17 Indisputable Laws of Teamwork, Hardcover


Product Description

Why do some ideas thrive while others die? And how do we improve the chances of worthy ideas? In Made to Stick, accomplished educators and idea collectors Chip and Dan Heath tackle head-on these vexing questions. Inside, the brothers Heath reveal the anatomy of ideas that stick and explain ways to make ideas stickier, such as applying the "human scale principle," using the "Velcro Theory of Memory," and creating "curiosity gaps."

In this indispensable guide, we discover that sticky messages of all kinds-from the infamous "kidney theft ring" hoax to a coach's lessons on sportsmanship to a vision for a new product at Sony-draw their power from the same six traits. Made to Stick is a book that will transform the way you communicate ideas. Provocative, eye-opening, and often surprisingly funny, Made to Stick shows us the vital principles of winning ideas-and tells us how we can apply these rules to making our own messages stick.



Product Ads From External Websites



Product Reviews



Product Details

Format: Hardcover
Number of Pages: 336
Vendor: Random House, Inc.
Publication Date: 2007
Dimensions: 5.8 X 8.3 X 1.3 (inches)
ISBN: 1400064287
ISBN-13: 9781400064281
Availability: In Stock


Find Related Items





30 Day Return Policy - Company Info - Our eBay / Yahoo Auctions - FAQ - Privacy Policy - Over 20,000 Customer Feedback

© Copyright 2002-2011 Optasia Electronics, Inc. All rights reserved.